EMCA participate in European Esport Summit – Montenegro Future Festival

For the 5th year in a row, Bar was the venue for the incredible festival of esports, gaming and digital technologies & innovation. It has genuinely become a global event, gathering the greatest gamers, innovators, incubators, accelerators and all drivers in this global, omnipresent phenomenon. Games are not new, from the first personal computers, internet and an all present acticitiy with the young. But the greatest change that occurred in the philosophy of egaming has become the revival of the idea of “Mens sano in corpore sano!” (Healthy mind in a healthy body, Latin saying). Namely, the global audience of gaming has realised that playing a game in your comfortable gaming chair is not enough. The body needs workout too. So, new trends and activities have started growing around gaming – physical literacy, a fixed amount of physical activites that need to be done in a certain time frame, but a new emerging field too – Phygital (International)! A combination of digital gaming and exercising/competing sports is now at the doorsteps of all nations.

EMCA has a history connected to the world of esports. One of the earliest Erasmus+ Sport projects was exactly about what Phygital is all about – gaming with physical sports. At the festival EMCA was represented by Bojan Mijatović, the director for development & sustainability, who participated in the panel “Innovation, Funding and Ecosystem Development” highlighting the connection between the multisport culture and the esport sector.